Every Sunday afternoon, The Shed at Ponce City Market on the Atlanta Beltline’s Eastside Trail transforms into the WonderRoot Artist Market. The event is a valuable resource for local artists and creatives who seek to sell their wares and market themselves to potential new clients.
Occurring regularly since February, the market offers vendors a monthly table at the event for $125 to $150. They also offer scholarship tables for creatives who have economic disadvantages or are new to selling in a market setting.
By engaging with the public in such a popular spot with easy access from the Beltline, the WonderRoot Artist Market aims to bring together creatives and an eager audience for their work. Programs that have been introduced include the Activist Screen Print Studio, which features prints designed by local artists to highlight specific social issues, Artists Helping Artists workshops, youth programming, and gallery exhibitions.
“Ponce City Market is a community hub and year-round destination point,” said WonderRoot programs manager Amanda Mills. “With a mission to unite artists and community to inspire positive social change, WonderRoot is an arts organization that works to improve the cultural and social landscape of Atlanta through creative initiatives and community partnerships.“
Beyond simply connecting artists to potential investors, WonderRoot also hopes to highlight social justice issues within the local community. “We facilitate the connection between the art and the issues by partnering with organizations that are already doing the important social justice work in our community,” Mills said.
This month’s focus on housing justice and equity has incorporated partnerships with City For All, Living Transit Fund, and the Housing Justice League.
“We want to increase the visibility of local artists and creatives in Atlanta in low-barrier to participation avenues,” explained Mills. “It’s essential that art makers and supporters have opportunities to engage and build relationships with each other, and this face-to-face, organic weekly market provides fertile ground for that. We most of all believe in working at the intersection of arts and social change, and showcase this belief in our organizational practices of the market: making it low to no cost to participate, connecting it with our Activist Screen Print Studio efforts, hosting it every week for sustained exposure and interaction, and further providing information to attendees and artists about how to be involved with WonderRoot’s other programs.”
For more information and to get involved as a vendor, sponsor, contributing artist, or volunteer, visit wonderroot.org.